Weekly Round Up 15.11.24
15th November 2024
Written by Tom Peace
Recent Articles
June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era
June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era
June 2020
Emotion promotion: the new rules of loyalty for the post-COVID era
Our webinar replay with Capillary is now available to watch
On Tuesday 12th, our MD Tom Peace hosted a webinar with two senior members of Capillary as they explain the insights found in the eBook that was released last week.
Capillary is a leading managed SaaS loyalty solution for enterprise brands worldwide. Powering over 100 enterprise-scale loyalty programs for companies like Tata, Optum, Shell, Domino’s, and Asics. Capillary has earned top spots on the Forrester Wave for Loyalty Solutions, along with key recognitions from Gartner, Everest Group and the SPARK Matrix.
Members of Capillary that joined the webinar include:
Aneesh Reddy, founder and CEO of Capillary Technologies
Kunwar Keshav, Senior Vice President of Capillary Technologies.
Click on the link below to watch the webinar and ALSO download the latest eBook!
Use the code %e1@c^fz to access the webinar replay!
Webinar On Demand
https://zoom.us/webinar/register/rec/WN_KITN9_JkRASgon1xgyUYaA?meetingId=14Ogl1rhOoQ-8a2a1_44rQvI67XQCcZdAaYO4PNkHmq_Tl_TefsZ9xuN1gKrpSaM.rLPFnMLdPD5ULGtI&playId=&action=play%3FhasValidToken%3Dfalse&originRequestUrl=https%3A%2F%2Fzoom.us%2Frec%2Fshare%2FyVh61NdMjITh3rm1dwjoj9OoyhPKNa_xxpqd_xLA9TtkbhHW-YUitrHXtu1Co0mY.xpsh6roOC8V_CVE9%3FstartTime%3D1731409241000#/registration
eBook
https://www.theloyaltypeople.global/books/say-goodbye-to-80s-loyalty
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Discover the top 200 companies excelling in customer relationships in Marigold's new report!
In this Monday Morning Insight, we will be looking at Marigold's recent 'Relationship Marketing Trends: Brand Rankings Report'.
This report surveyed 20,000 customers to rank 200 brands on what matters most in building strong customer relationships. The report looks at:
• Personalisation
• Omnichannel experiences
• Trust
• Loyalty
Marigold also shares exclusive findings based on the opinions of consumers across the world such as:
✅ 37% of consumers cite that they’re more likely to participate in loyalty programmes this year, compared to last
✅ 62% of consumers say their favourite brand treats them like an individual
✅ 57% of consumers say that their favourite brand uses their data in a way that makes them feel comfortable.
Click on the link below to learn who are best companies in the world at rewarding and maintaining a customer base!
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Weekly LinkedIn Poll
What do you think is most important to build strong customer relationships?
1.Personalisation
2. Omnichannel experiences
3. Trust
4. Loyalty
Click on the link below to vote and share your thoughts
https://www.linkedin.com/feed/update/urn:li:activity:726167909942784409
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The Bonus Awards are offering an Early Bird Discount on two of their upcoming events!
The great people at The Bonus Awards are hosting two events in April 2025 BOTH focussing on CRM and loyalty insights specific to the region. Don’t miss the opportunity to learn and network with other experts from your marketplace
The BENE Loyalty Day is a one day event with over 125 loyalty experts sharing their insights.
The DACH event will host 250+ people on the 3rd to 4th April and finishes with The Bonus Awards ceremony and Gala dinner.
The early bird discount ends on 31st November so make sure you use the discount to save £100 of the final price!
This is your best opportunity to learn and network with the best minds in loyalty in the BENE and DACH regions!
DACH Event
https://thebonusawards.com/loyalty-days/dach-loyalty-days/
BENE Event
https://thebonusawards.com/loyalty-days/bene-loyalty-day/